Dr. Cassio practices with a highly technical, humane, and personalized approach, where precision and care go hand in hand throughout the patient's journey.

For the project, Lumi Studio Design developed the visual identity and brand language based on an original and symbolic concept. The logo originates from a monogram with the doctor's initials, integrated with organic curves that represent flow, movement, and continuity, inspired by the course of a river. This visual metaphor translates the follow-up before, during, and after procedures, reinforcing closeness, trust, and technical excellence. The result is a sophisticated, minimalist, and contemporary brand that communicates seriousness, technology, and sensitivity in a clear and memorable way.