what we do
Why work with a design studio?
Having a brand isn't just about having a logo.
A brand encompasses much more than just a graphic symbol. It's the tool that allows you to position yourself as an expert in your field and also represents the first impression your clients or patients will have of you . The presence of a cohesive and strategic brand demonstrates your commitment, conveys authority, and elevates the level of your business.
The need for a cohesive and strategic brand is evident when:
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You own a business that requires a strong visual presence.
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You identify as a personal brand and want to be treated as such, regardless of your field of work (doctors, influencers, photographers, journalists, among others).
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You already have a brand, but you believe it no longer accurately reflects your identity or that of your company.
The benefits of a well-thought-out visual identity.
It's time to have a unique brand that you love and that represents your business.
Have confidence that your brand reflects your ideals and communicates the right message.
After investing in a visual identity, you:
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You will enjoy greater confidence when positioning yourself against your competitors, as your brand will be a differentiating factor that will represent you comprehensively.
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You will feel proud of your business, as it will visually convey all the values you cherish to your customers.
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You can rest assured that your visual identity was developed in collaboration with you, providing your clients and patients with an enhanced experience and the confidence that they can rely on you.
our services
Authentic & unique brands
Visual identity design that makes an impact
We believe that a brand is much more than just a logo. It's how you position yourself as an expert in your field and also represents the first impression your clients will have of you.
Having a cohesive and strategic brand demonstrates your commitment, conveys authority, and elevates your business.
Brand Universe (or Rebranding)
Elevate your company by creating a brand that values your ideals and reaches the right customers.
Development of all the necessary materials to launch your brand. Logo, color palette, typography, stationery, and much more!
Colors, shapes, lines, and structures trigger countless responses in a consumer. Therefore, your brand design should be driven by a clear and conscious understanding of who and what your brand represents, creating a consistent image that resonates with your ideal customer.
What is included in the scope?
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Moodboard
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Color Palette
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Typography (font recommendations)
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Primary Logo
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Secondary Logo
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Submark (symbol)
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Brand Manual (about the company, visual concept and applications)
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Asset portfolio (containing all your brand's assets)
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Basic stationery (including business cards, digital business cards, standard envelopes, A4 envelopes, and letterhead)
Website Creation
Elevate your digital presence with a website that captures the essence of your brand and transforms visits into connections.
We develop websites designed for experience, performance, and growth. Each page is born from a sensitive understanding of your business, combining design, structure, and functionality to guide the user with ease and purpose.
We work with a focus on visual clarity, intuitive navigation, and seamless adaptation to all devices. The result is a beautiful, fast, and easy-to-update website, ready to keep pace with your brand's evolution.
What is included in the scope?
• Building page prototypes
• Sitemap definition
• Page development
Responsive design for desktop and mobile.
• Basic SEO optimizations
• Publication on the contractor's server
• Server and domain linking
• Ninety days of necessary updates and adjustments
• Development carried out on the Duda platform
Institutional Presentations
Communicating well means organizing ideas, creating rhythm, and sustaining speeches with clarity. Lumi's institutional presentations are designed to support important conversations, translate value, and reinforce brand presence on every slide.
We develop presentations that combine storytelling, aesthetics, and objectivity. Each piece of material is designed to guide the eye, facilitate understanding, and strengthen the message, whether for business meetings, strategic presentations, or institutional materials.
The design respects the brand identity and creates visual consistency, while the structure ensures fluidity, comfortable reading, and adaptability to different usage contexts.
What is included in the scope?
• Structuring the narrative and content
• Logical organization of key information and messages
• Visual design of the slides aligned with the brand identity
• Creating consistent layouts and grids
• Application of typography, colors, and visual elements
• Creation of custom icons, graphics, and visual assets.
• Visual standardization for recurring use
• Final editable file, ready for presentation.
Graphic Material
What is included in the scope?
Establish authority with well-designed, strategic, and, of course, beautiful printed materials!
If you already have a visual identity but need it reflected in new graphic materials, this is the package for you! My package includes the items shown, but the materials can be changed according to your needs.
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Cartão de Visitas
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Cartão Digital
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Envelope Ofício
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Envelope A4
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Pasta com Bolso
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Receituário/Papel Timbrado
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Outros materiais conforme necessidade
Our process
Learn how our process works, from customer service to design!
1. Knowledge
During this phase, we will get to know you and your business. After you contact us, we will send you a proposal developed based on your business. After the proposal is approved, we will sign the contract and you will make the first payment. Then, we will send you our briefing form, where you will answer some questions about your vision for the brand, what you expect, your tastes, your history, competitors, etc. And then we will begin the project! We will send you a document containing the mood board, which is essentially a collection of references and ideas that will be used to guide your brand.
2. Brand Development
After approving the mood board, we will send you a complete presentation created based on the approved references. You will receive a brand concept* (one version), which includes primary and secondary logos, submark, color palette, extra elements, patterns, and examples of your brand's application on external materials such as business cards, stationery, etc. This document will be presented at a meeting with Danilo and Nathanny, with both account management and design teams present.
We chose to send a brand concept because this way we have more time to explore and make sure we are sending you the strongest solution that best represents your business and who you are.
3. Refinement
This is the moment when you give us your feedback, and we arrive at a version that makes sense based on your input, if necessary. There is room for up to three rounds of refinements.
4. Brand Manual & Asset Portfolio
With your visual identity finalized, we develop the Brand Manual, which is a technical document specifying all the settings of your brand (fonts, positive/negative logos, patterns, etc.) and the Assets Folder, which is the folder containing all the files developed for your brand. That is, all the logos in all formats and colors, the chosen typefaces, and other supporting graphic elements of the brand.
5. Graphic Material
After the Visual Identity phase is complete, we move on to the next step: creating your graphic materials. You provide us with all your contact information, address, phone number, social media, website, etc. With all the collected data, the materials are developed and sent for your approval. The materials are delivered with crop marks and ready for printing.
Are you ready to develop your unique visual identity?
To get started, simply contact us using the button below!
Danilo will be available to answer all your questions and facilitate the service process.
Success Stories
