The Florinda Ateliê brand was developed taking into account the following keywords from the briefing: Sophistication, Delicacy, Minimalism, and Modernity.

To achieve this, a timeless and delicate symbol was created that, through fine, straight lines, conveys sophistication.

The idea is to position a brand that aligns with the company's mission, creating not just a small craft shop but an elegant and influential atelier that adds value and conveys authority through its products.